Damn Good Dogs!
The Real Story of Uga, the University of Georgia’s Bulldog Mascots

Sonny Seiler and Kent Hannon

A sports classic, updated to include new material on Uga VI, Uga VII, Uga VIII, and Russ


“If I ever got in trouble down South, first thing I’d do is call Sonny Seiler. If I ever got bored, I’d ask Sonny to pull up a chair. Pick up Damn Good Dogs! and you’ll see what I mean. It’s a damn good read!”
—John Berendt, author of Midnight in the Garden of Good and Evil

“There are certain things in sports that need no explanation . . . Uga’s one of them. He’s an icon.”
—Greg McGarity, athletic director at the University of Georgia

“Let the word go forth to every present and future Georgia football player or coach. You may win the Heisman Trophy. You may capture the national championship. But no matter what you do, you will remain the A-Rod to Uga’s Jeter. In the state of Georgia, Uga rules.”
—Bob Ryan, Boston Globe columnist and ESPN commentator

“Our mascot represents everything we want our players to be—proud, loyal, tenacious, fierce, relentless, and a great representative of the university. This book captures all of these attributes.”
—Mark Richt, head football coach at the University of Georgia

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The name Uga is synonymous with the Georgia Bulldogs, a perennial powerhouse among the top college football teams in the country. These English bulldogs are so revered that when they die, they are buried in a mausoleum at Sanford Stadium. But Uga is also a family pet, and Damn Good Dogs! gives readers a rare glimpse into the personal history of these nationally acclaimed mascots.

Filled with colorful anecdotes—such as Uga V’s famous lunge at an Auburn player, his appearance in several Hollywood films, and Sports Illustrated’s decision to put him on the cover of its 1997 college sports issue—Damn Good Dogs! provides the backstory to more than fifty years of collegiate sports history.

Wherever Georgia plays football, its famous mascot is there. At home games he stays cool in an air-conditioned doghouse or sits perched atop a bag of ice. When Herschel Walker won the Heisman Trophy in 1982, Uga IV became the only four-legged attendee at the Heisman banquet. And that—believe it or not—is just a small part of the history of the Georgia mascots.

Lavishly illustrated with more than five hundred photos and images of memorabilia from the Seilers’ private collection, this edition features more than eighty new pages of material on Uga VI, Uga VII, Uga VIII, and Russ, the super sub—including an Uga VIII photo album that is sure to be a fan favorite.

Publication of this book was made possible, in part, by the President’s Venture Fund through generous gifts of the University of Georgia Partners.
A portion of the proceeds from sales of this book benefits the University of Georgia College of Veterinary Medicine.

Page count: 280 pp.
Approx 525 b&w and color photos
Trim size: 10 x 10

Read more about University of Georgia football at the New Georgia Encyclopedia.


List price: $34.95

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Sonny Seiler (right) is an attorney in Savannah. He is the owner of the English bull­dogs who have served as the University of Georgia’s mascot since 1956. He was the victorious attorney in the murder trial made famous in the best-selling book Midnight in the Garden of Good and Evil. He later appeared with Uga V in Clint Eastwood’s film version of that book. Kent Hannon (left) is editor of Terry Magazine at UGA’s Terry College of Business. He has been a staff writer at Sports Illustrated, a bureau chief for the Atlanta Journal-Constitution, and editor of Georgia Magazine.